Hi, I’m Adam.

I’m a Creative Director based in New York, originally from Bristol, England.

Twenty years in, and I still believe the same thing: great design isn’t decoration. It’s something you feel. It moves people. It makes them pay attention, lean in, and act.

Over the past decade in the US, I’ve worked with global brands and ambitious organizations across industries, from fashion and tech to finance, healthcare, and beyond. Different sectors, same objective: create work that cuts through, connects, and actually does something in the real world. Not just seen, but felt. Not just made, but remembered.

My approach is simple in principle, obsessive in execution. Clean, considered, and built to last. Every detail matters. The idea, the craft, the way it all comes together. Because the difference between good and great is rarely loud. It’s usually hidden in the details most people overlook.

I like working with people who want to push things. Who care about the outcome, not just the output. Whether it’s a rebrand, a campaign, or something that doesn’t have a name yet, I bring clarity, direction, and a standard that holds.

This isn’t just what I do. It’s how I think.

If you’re looking to create work that stands up and stands out, we’ll get along just fine.