Brooklyn Museum | David Bowie Is
David Bowie Is was a landmark exhibition at the Brooklyn Museum, offering visitors an immersive journey through the life, work, and cultural influence of one of the most influential artists of the modern era. Featuring hundreds of items from Bowie’s personal archive, the exhibition brought together costumes, handwritten lyrics, photography, film, and music to explore the many dimensions of his creative legacy.
The invitation served as the first introduction to the experience. The challenge was to create a piece that captured Bowie’s bold spirit and unmistakable visual identity while maintaining the sophistication expected of a museum event.
A custom-illustrated lightning bolt became the centerpiece of the design, drawing inspiration from one of Bowie’s most iconic symbols. Produced in gold foil against a deep purple background, the mark created an immediate sense of drama, energy, and anticipation. Clean typography and a restrained layout allowed the visual concept to take center stage, while premium production details elevated the invitation into a keepsake worthy of the occasion.
The invitation was paired with a minimalist string-tie envelope, referencing the archival nature of the exhibition and reinforcing the feeling of discovering something rare and personal. Together, the materials created an experience that felt both collectible and contemporary, celebrating the creativity, individuality, and cultural impact that defined David Bowie’s career.